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Pigeon Redesigns Iconic Hershey Chocolate Brand for the Holiday Season

Pigeon revitalizes Hershey’s Pot of Gold identity and packaging to encourage trial and promote gifting occasions amongst a growing, younger audience for a unified brand across North America. See the project feature in Canadian Grocer for more on Pigeon’s approach to this project.

https://canadiangrocer.com/pot-gold-unveils-new-look-key-sales-period

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What We Do Matters: Nearly 50 Brands Unite for a Unique Collective Stunt to Support the Local Economy

In response to today’s socio-economic challenges, PIGEON is spearheading a bold new initiative: a large-scale collective stunt bringing together nearly 50 brands …

- 3 minute read
Christmas colouring book illustrations. Illustrations de Noël à colorier.

Pigeon Brings its Clients, Friends & Family Tidings of Comfort and Calm

The holidays are here, with its fast-approaching deadlines, family commitments and last-minute shopping. That’s why we wanted to offer up …

- 1 minute read
Group shot of Irrésistible products with their new branding.

Pigeon redesigns METRO Irresistible brand with bold new look

The Irresistible brand revitalization is making waves in the press. The new identity and brand platform are designed to captivate and connect …

- 1 minute read